The Wall Street Journal
reports that Facebook is indeed building a cryptocurrency for a new
payments network, which puts to rest the many rumors that had the
cryptocommunity sure that the social media giant had been planning a
foray into the blockchain and cryptocurrency space.
Code
named Project Libra, the report says that Facebook is building a
stablecoin backed by fiat and that it was recruiting “dozens of
financial firms and online merchants” to support the crypto ecosystem.
It was widely believed that Facebook was working on some crypto related initiative, after related job listings were discovered and sources close to the matter confirmed
that it was happening. Remittances appears to be one target area for
Facebook, and it has been discussed before that the company is targeting
the remittance market in countries like India.
The new WSJ report has additional set of interesting details: previously it was reported that Facebook was looking to raise $1 billion from investors, which the report confirms. The money will go towards backing its stablecoin,
it appears. The stablecoin also exists to avoid the fees associated
with credit cards, as well avoid the volatility of non-stablecoins.
Facebook may also link the token to its core ads engine, rewarding users
for viewing advertisements.
It
appears that Facebook – and the report states this – is looking to go
just beyond the remittances market. The introduction of cryptocurrency
into a platform like Facebook may herald a new phase for the market as
Facebook, along with Instagram and WhatsApp, possesses a userbase of
about 2.5 billion.
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